Blog

What is “aspect ratio” and why should it matter to you?

Nov
19

by Karen Perry-Weinstat

Aspect ratio refers to the “fixed” relationship between the width and the height of a display screen. It is always written in a ratio format with the width listed first and the height listed second. An improperly formatted event presentation can really diminish the impact of your gala content, minimizing its impact and appearing unprofessional. […]

Strategize your Fundraising Event

Oct
30

by Karen Perry-Weinstat

In the frenzied world of event fundraising, development staff is often pulled from project to project and from event to event with little time to focus on strategic planning. So, often, they enlist the comfortable triad of pre-event communications: the save-the-date card, sponsor solicitation letter and the printed invitation/reply card. But this one-size-fits-all, tactical approach […]

Top 10 Secrets of a Nonprofit Event Specialist

Oct
1

by Karen Perry-Weinstat

Chris Lipari, is founder and owner of Lipari Production Group, event specialists providing production and consultation services to nonprofit organizations. LPG has produced events ranging from large star-studded benefits to “K9K” walks across the Brooklyn Bridge. Chris shares his top 10 “insider secrets” for successful fundraising events. These tips resonate with Event Journal, because they are […]