Raising Green on the Green


by Karen Perry-Weinstat

While it’s definitely still winter, many Event Journal clients are well on their way to planning golf events for spring, summer and fall. With a little planning, golf tournaments can be a successful source of fundraising dollars for your organization. A recent article by Mark Brewer in AFP’s Advancing Philanthropy outlines several suggestions to assist you with your planning:

One Year Out:
-Secure a date and location
-Recruit a planning committee
-Create and work off a sponsorship plan

Six Months Out:
-Plan catering
-Early promotion via Save the Date
-Plan long term promotion plan
-Order invitations

Three Months Out:
-Begin marketing push
-Set up registration website
-Mail invitations (6-8 weeks in advance)
-Recruit event volunteers

Day of:
Set up sponsor recognition
Organize for seamless check in
Host awards ceremony / dinner

-Thank you notes to volunteers and supporters
-Evaluate event
-Begin planning next year

Event Journal provides easy to use golf websites for information, registration and sponsor recognition. All golf outing website packages include these basics:

  • Recommendation, registration and setup of a user-friendly URL
  • Customized responsive design
  • Event program/overview page
  • Sponsor / supporter acknowledgement page
  • “Share” button that allows supporters to share your site via email, Facebook, Twitter, etc.
  • Social media icons that link to your organization’s pages
  • One year agreement, with an option to renew
  • Secure integrated shopping cart for online registration, sponsorship purchases and donations
  • Email marketing option

Please call us if we can be of service in making your next golf tournament a hole in one for your organization.


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